If the email id exists under the sun, the campaign will reach the contact, no need
to think about those technical constraints like ISP issues, spam filters and so
on, our mailing engine is smart enough to bypass all. All campaigns sent by our platform
is signed using DKIM, so that your message is trusted by major ISPs.
You Must Know
Our platform should be used only for permission based contacts. We do not allow sending emails to purchased list. Please do not try our platform with purchased list as our policy is to suspend those accounts forever without any refund.
Email marketing | E-newsletter
Email marketing is one of the most powerful online marketing tools. Email marketing
utilizes e-mail as a means of communicating messages to people. If properly used
it serves as a great tool to enhance relationships with your customers and potential
customers, and no business can deny the power of strong customer relationships.
While doing email marketing you have to keep in mind that it is a process; you should
carry on your email campaigns in a planned way.
Successful email marketing involves not only communicating but also analyzing the
behavior of your subscribers.
Email drip marketing is an important form of email marketing. Email drip marketing
is a form of online marketing where you send or drip emails to leads (or subscribers
or contacts) on a scheduled basis.
Generally converting a lead involves not only sending one email; rather it needs
a number of emails to be sent over a period of time. You also need to set up the
interval between two consecutive emails properly as nobody would like to receive
emails about your products daily, again too much delay is also not desirable.
It is proved that a lead is more interested to do business with a company whose
email drip marketing is done in a proper manner.
Campaigning using newsletter is a very common way. This approach has got great acceptance
when newsletter started utilizing the power of email, and generated a new type of
newsletter called e-newsletter.
You can use e-newsletters to keep your customers up to date with the latest products
or packages or even upcoming events. However, you need to target your audience smartly.
While using e-newsletter, it is important to spend time in preparing the content
of your e-newsletter; do thorough research on the subject, use eye-catching images
and punch entertaining content so that readers get interest. If they do not get
interest, they will not follow your messages sent in the form of e-newsletter.
Often people misuses e-newsletter by not setting up proper interval, remember you
should not disturb your recipients again you can not make them forget you.
As internet is spreading in India more and more people are coming online and having email ids,
organizations are looking forward to capitalize the same and email marketing is a powerful and proven tool used in this domain.
Email marketing is expected to grow rapidly in India and the reason is simple, you can not ignore power of email as a medium of communication.
Over the last five years we have seen very positive growth in email marketing in India, a key factor is rapid growth
in e-commerce industry.